Friday, December 18, 2015
Week 8 EOC: Mission Statement
We exist for the purpose of revolutionizing the way the world experiences the consumption of snacks. We will stimulate all human taste bud's in a way they have never been before. Our products are made with the utmost care and freshest ingredients in order to deliver our unique flavors and concepts to our customer's. Party in a Bag is not just a snack; it's a lifestyle.
Week 9 EOC: SWOT Analysis
Strengths
One of our strongest traits is the amount of attention we pay to the development of our product. We are always on a innovative level when creating new products and listening to our customers feedback into consideration. We strive to release new flavors that you wouldn't normally see in your bag of chips. Our products are made from 100% organic ingredients and no preservatives. We realize that there are already many big names in this industry and we strive to reach the level of the top competitors.
Weaknesses
Our main weakness and obstacle is the fact mochi is not a very big product especially in the American snack industry. Another big weakness is the production time of our product. It's lengthy because of the preparation it takes to create an organic mochi chip to meets our high standards. The cost of our ingredients are of high cost and always fluctuates. Strict standards must be implemented and enforced within all parts of the company.
Opportunity
Supporting organic wholesale companies who have the mission to distribute healthy ingredients for healthier human lives. Collaboration with local establishments to raise customer awareness and acknowledgement of both parties. Reaching to international markets. Our product will be widening the mochi market within America.
Week 9 EOC: Objectives
Our main goal is to the top seller in the bar snack industry by changing the way people experience snacks. In order to achieve this goal we will build an awareness of our company and products. We will set a target on the local community of Las Vegas for the very reason that there are many bars within the city and many travelers who are looking for a good establishment to enjoy a drink and food. This will be a major point in order to gain customer awareness internationally. Throughout the growth and future of our company we will never rest when it comes to the innovation of new and one-of-a-kind products and marketing practices.
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